How your content will convert your visitors into customers
- First, we understand your crystal clear goal before writing a single line.
- Then, we identify your customers’ persona.
- We’ll try to evoke an emotion in your readers. We make them inspired, intrigued and feel unsettled.
- We’ll use a combination of features and benefits in your content. So, your readers will get a clear idea of your product, services or information.
- We write in a way that sounds more conversational and less robotic. So, your readers will feel a one-to-one interaction.
- We end the content copy with an interesting CTA (call to action). That CTA removes risk, hint at urgency and use power words. So, your readers will take an action after consuming the information.